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Personalized Customer Experience is the Way to Shine

Customer Experience
Personalized Customer Experience is the Way to Shine

Prolonged inflation and a volatile energy market will leave consumers in a tricky position next year, where they’ll look for ways to capitalize on energy while still expecting customized products and solutions from their providers.

That’s why energy companies will need to steer away from convoluted legacy billing systems to focus on modern SaaS-based billing platforms and more transparent online experiences, making for a satisfying end-to-end customer journey. Supporting these evolving expectations will require transforming back-end systems to be more flexible and scalable, offering real-time pricing visibility, and organizing around the customer every step of the way.

To succeed in 2023, energy companies must ditch traditional thinking and embrace the moments that matter for the end user in three key ways.