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Guide to Next: Insights with Impact

How Will Digital and Social Shifts Disrupt the Future of Finance in 2022?

As the world recovers, the global financial services (FS) community is changing how it conducts business to confront lingering concerns and growing threats, actively promoting positive change. Know what’s coming and seize the available opportunities. This is the Guide to Next.

Banking With Purpose:

The Growing Need for Vision in Financial Services (FS)

The public increasingly expects financial institutions to articulate a sense of purpose that extends beyond making money. Expanding financial inclusion, investing with ESG issues in mind, taking steps to mitigate climate change and building trust with the next generation will grow in importance going forward.

Help Write Banking’s Next Chapter:

The Promise of Platform Transformation

With accelerating disruption in financial services, banks can make the fintech revolution work to their advantage by embracing platform business models as an opportunity for growth and innovation.

Customer-First Banking:

The Death of Linear Journeys

The future customer journey in banking will be significantly different. Experiences will be customized to the individual with a deeper understanding of their specific needs. Always-on targeting solutions will replace linear journeys, giving financial institutions greater agility.

Artificial Intelligence (AI) Challenges In Banking:

The Case for Being Data-Led

With the ability to collect and analyze vast quantities of data, AI can enable a deep understanding of banking customers and deliver personalized services at scale. To achieve realistic AI goals, financial institutions must identify and respond to a set of challenges.

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